Article Marketing

Build Credibility, Boost Website Traffic and Make More Money…

Would you like to:

  • Become known as an expert in your niche?

  • Increase your credibility with your target market?

  • Get more targeted traffic to your website?

  • Quickly rise to the top of the search engines?

  • Improve your writing skills – or dramatically boost your output?

  • Help many more people than you’re reaching now?

  • Charge higher fees and make more money?

Then it’s time to look at article marketing as a serious client attraction strategy…

Article marketing is one of the most effective ways to market yourself as a service professional or small business owner. The written word has a permanence and staying power that other media don’t enjoy. When it comes to credibility with your target market, nothing gives you ‘platform’ like publishing an article or other piece of writing.

Do you Know How Article Marketing Works?

In case you don’t know already, let me explain:

There are three kinds of people in the world:

There are those who need content for their blog, newsletter or website.

Then there are those who want to read that information.

And finally – and this is where WE come in – there are those who can supply it.

Article Directories exist as a repository for articles on every subject under the sun. We, the article marketers, create and upload our articles. We don’t pay for membership of the directory nor do we get paid for our articles. Publishers and other people looking for information can visit the directory and search for the article of their choice. They are allowed to take an article and publish it and it doesn’t cost them a cent. No wonder they are happy! But what about the article marketer? What’s in it for us?

The Magic is in the Resource Box

Where the magic occurs with article marketing is that every article we write ends with the resource box. This is where we put our name, our contact details and our bio. Most importantly, we include some links to our website with the promise of more information and even a freebie…

Article Marketing creates a WIN-WIN-WIN!

Just one of my short articles got me in front of the UK’s biggest coaching organisation and published in both their ezine and print magazine – and not a cold call or email request in sight!

I was chatting to a friend earlier who is trying to get her alternative health business off the ground. She has spent a small fortune on expensive glossy brochures and is trying to hand deliver them to local businesses. After trudging round for two hours yesterday and failing to get to talk to anyone she gave up and went home.

Yet I spoke to someone just this week who is getting 90% of her business from article marketing. From the comfort of her laptop!

Which of those two scenarios appeals to you most? Are you wasting time with drip-feed marketing, trying to reach one person at a time – when you could be using viral marketing by creating articles that are visible to thousands of people?

Disclaimer!

The successful article marketer I mentioned above didn’t get to this level of success overnight. She did it with:

  • Regular submissions
  • Testing her results
  • Tweaking and improving her writing and
  • Making the commitment to stick with it.

But I quizzed her (for a whole hour!) and do you know what? She was never a budding JK Rowling, never wrote much more than technical reports in her old corporate days and article marketing was just something she thought was worth a try. Do you think we could do that? I know if she can do it, we can too.

Introducing the Article Marketing 6 Week Bootcamp

Article Marketing Bootcamp is a 6 week programme for coaches, consultants and other small business owners who:

  • Are completely new to article marketing and don’t consider themselves ‘writers’
  • Have published articles but with indifferent results
  • Are more experienced article writers looking for accountability, progress and tangible results

It consists of:

  • INFORMATION – Everything you need to know to create winning articles
  • SUPPORT – From your coach / mentor and fellow bootcampers to guide you to success as an article writer and marketer – even if you think you can’t write
  • ACCOUNTABILITY – Weekly check-ins on your agreed article writing goals

What We Cover

  1. How article marketing works – fascinating facts for business-building
  2. Components and characteristics of compelling articles
  3. Cardinal sins and virtuous habits of article writing
  4. Understanding keywords
  5. Powerful titles that get your articles read
  6. Coming up with article ideas
  7. How to structure articles for maximum success
  8. Learning how to make your content go a whole lot further
  9. How to turn your articles into paid products
  10. Discovering the hidden content you have already
  11. Using templates to boost your output
  12. Creating a powerful resource box that drives readers to your website
  13. Linking to landing pages
  14. Your long-term article marketing campaign

How the Programme is Delivered

  • TELESEMINARS – The core elements of the programme will be delivered via teleseminar and all calls will be recorded so you will not miss a thing. Listen live, tune in later or download the MP3
  • ACCOUNTABILITY CHECK-IN FORMS - One of the biggest reasons for not achieving your goals is lack of accountability. This programme requires you to set personal writing goals that will be reviewed weekly by an experienced and very firm (yet human) coach
  • ONLINE GROUP – A private online group for support, feedback, advice and accountability. You will have lifetime access to membership of this community group
  • LIVE GROUP CALLS – Come and ask questions, get coached, do some brainstorming and get inspired in regular live calls – these too will be recorded for you to listen to again later
  • WRITTEN MATERIALS – The programme includes easy-to-reference guides such as winning article titles, article templates, grammatical best practice and a whole lot more
  • VIDEO TUTORIALS – Short tutorials to quickly familiarise you with the essentials of article submission eg how to identify keywords, familiarisation tour of article directory etc
  • EXPERT INTERVIEWS – Listen in as I shine the spotlight on some of the top article marketers and poke, prod or tickle them into revealing all the secrets of their success

NOTE: It is entirely your choice which parts of the programme you pick up – the whole lot or just the parts that work for you. Once you purchase the programme the contents are available to you forever.

Programme Times

The beauty of the Article Marketing Bootcamp is that it flexes itself around the rest of your life.

The teleseminars and group calls will take place 7pm – 8pm GMT on:

Tuesday 2nd March

Tuesday 9th March

Tuesday 16th Mar

Tuesday 23rdMarch

Tuesday 30th March

Tuesday 6th April

All calls will be recorded and available to listen to online or downloaded as MP3

What do you say? Are You ready to join us for the Article Marketing Bootcamp?

I’m sure you cannot fail to be excited by the prospect of building your own business – or your affiliate business promoting other people’s products – from the comfort of your office or home. If you can follow some simple, yet important rules and are prepared to create regular writing time in your schedule, then you are in the right place to learn the skills of successful article writing and marketing.

But if you’re like me, you’re thinking – how much is all this going to cost me?

So I know I should be telling you this is an investment that will pay for itself many times over, and is not a ‘cost’ at all.

I should be reminding you that I charge out my time at £125 per hour – and that some of those experts I have lined up to share their secrets charge rather more than I do! That element alone is worth in excess of £1500

I should be listing each and every component with its cost but I already know that when I tell you how much I’m charging for this programme you are going to bite my hand off so I shall spare us both the calculations!

Investment for the entire 6 week programme – £197

You know that you would pay that much – and more – for many information products available on the internet today that send you away with a heap of content and no group support or accountability. Article Marketing Bootcamp is the next best thing to working one on one with a personal mentor.

So why am I only charging £197? I’ll be honest with you.

I want to teach you how to get serious about article marketing so you can build up your business and have the success you deserve. I want you to get inspired by what I’m showing you and start exercising your writing fingers so you build up a catalogue of articles that remain in the article directories forever. I want you to feel part of a writing community that supports and encourages every member to write more than they would on their own. I want to continue to build my own reputation as an online business owner so you will recommend the programme to others. I want to give you such a great experience of working with me that you’ll be banging on my door for entry to the next offering I make to you!

This is an extra special rate as I want you to have no excuse for not signing up!

Please be aware that Bootcamp is filling fast and this page can disappear at any time. If you are hesitating, it might be that you’re not ready yet for this and that is cool. I don’t want to pressure anyone! But if you know that your plans for 2010 included getting more business and making more money, then frankly, my dear, what are you waiting for?

I can’t wait to have you join me so don’t delay – book now! And let’s get writing…………

PS Don’t worry if you don’t get jumped to one of those automated thank you pages after payment, it’s just I’m still finding my way around this new WordPress theme. I will be in touch by email with further information within 12 hours, and usually much less. Of course you know where to contact me if you need me – marion [@] marionryan.com